Sam Payne

Music, OldVenue

Hello Again, Adele

Let me take you back to January 2011, the month that Adele released her multi-platinum album, 21. It went on to become the bestselling UK album of the millennium, and sold over 30 million copies worldwide. Adele single-handedly changed the industry, revitalising the lagging sales of the UK and the US. After a three-year hiatus,…