Walking into Waterstones at 9am on a Saturday morning, there is a huge queue forming around the shop. Customers stop and stare, wondering who the elusive celebrity could possibly be.
This particular morning it is BBC sports broadcaster Jake Humphrey who is there to sign his new book The Inside Track. Not due to begin signing for another hour it just goes to show how big his Norwich fan base is that nobody wants to miss their opportunity to meet him.
Concrete was lucky enough to grab an interview with Jake. He revealed details about his career in broadcasting and how he is moving on, all while signing a mound of books for his local fans who couldn’t make it on the day.
Jake divulged how Formula One can sometimes be a constant “slog” that results in jetlag. He loves his job and he described how it was difficult to move on but felt a “natural progression” was needed in his career. He is to present Premier League football on BT Vision from 2013. Jake’s wife is pregnant with their first baby – “he/she is due on the day of the first race of the new Formula One season.”
Sport has been a huge aspect of Jake’s life and he has now become one of the main sports broadcasters of the moment. His contract with BT is “non-exclusive,” meaning he will still be on our terrestrial TV screens and he is currently in talks with the BBC about a new show.
Jake has hosted some of the most well sought after BBC jobs: F1, Sports Personality of the Year and the Olympic Games. Yet he never really knew he wanted to get into sport. He said: “it’s really important to do something that matters” and clearly, to Jake, sport is that something.
Jake definitely came across as a lovely, selfless man. When discussing the role he played in the Olympics he replied “it’s really important to pick the right things, not for you, but to do justice to them.”
For him, sports broadcasting is not about whether he will look good in that particular moment but to convey the right attitudes to express just how great an achievement it is for the sporting star. He spoke of Sir Chris Hoy and how he will never forget the moment he won and how important it was to get everything right for Chris and not for himself.
Jake’s attitude is brilliant and after the interview he rushed downstairs to sign copies of his book, all before he raced home to prepare for a wedding.